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Peer Analysis: King Princess

Imagine you're King Princess. Imagine you're an artist like King Princess.

You want to understand your musical landscape: who your peers are, where audiences are growing, and which genre trends could help you reach more fans.

 

This analysis maps those patterns, giving insight into opportunities for growth.

For the full experience, check out on desktop. Tableau dashboards don't display well on mobile.

Independent analysis using public data. Not affiliated with the artist or team.

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Dashboard 1: Genre Analysis

Which genres or combinations of genres could help King Princess (or a similar artist) reach higher levels of success?

  • ​After analyzing 100 comparable artists to King Princess, it's clear that Indie Pop and Bedroom Pop demonstrate strong potential to produce Superstars. If authentic, King Princess (or a similar artist) may want to lean into these styles.

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  • Although Pop and U.S. Pop are among the most frequent genres, they do not lead to Super-stardom. Simply being a Pop star isn't enough to stand out. King Princess (or a similar artist) must differentiate themselves to be successful.

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  • All Superstars in this dataset are tagged to 3 genres: Versatility and crossover appeal are key for reaching elite levels. Artists may want to explore other genres or collaborate with others to increase success.

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  • While Superstars often branch into several genres, sticking to two specific genres may help artists reach mid-level success. ​Early on, artists should focus on building their distinct sound.

Dashboard 2: Audience Analysis

How does an artist's social media strategy in King Princess's landscape need to change as they grow from emerging artist to Superstar?

  • TikTok Followers do not always become Spotify listeners: Developing artists typically have more TikTok followers than Spotify monthly listeners. At early stages, artsists should focus on developing a strong fanbase that converts to Spotify listeners.

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  • TikTok is more important than IG at early stages: Until reaching Superstar status, artists commonly have a larger following on TikTok than Instagram, highlighting TikTok’s younger audience and powerful ‘For You’ page algorithm.

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  • Youtube has the lowest impact across all career stages, suggesting artists should focus on other social platforms.

Dashboard 3: Chartmetric Ranking

How can an artist interpret Chartmetric rankings to make strategic decisions about their career?

  • When only looking at raw Chartmetric scores, ​ Developing and Mid Level artists can look similar.

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  • Chartmetric scores and social media success can help artists prove how successful they are compared to other artists, especially when looking for managers or collaborations. However, early in their career, small differences don’t always matter. Artists should focus on tracking growth trends over time rather than stressing minor rank differences.​

The chart below compares Chartmetric scores against audience rank percentile (social media stats + Spotify listeners).
*Think of this rank percentile as a “class ranking” for audience size: if an artist is in the 70th percentile (Rank Percentile: 0.7), their audience (social media + Spotify) is larger than 70% of comparable artists.

Extended Analysis


For a deeper methodological breakdown with social and genre recommendations on pages 3 and 8,
view the roadmap below:

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